Speakers

Over 20 experts will take you through the journey of digitization in Tourism

Florian BauhuberTourismuzukunft

Florian Bauhuber

Tourismuzukunft
Florian Bauhuber is the CEO of Tourismuszukunft, a network of experts. He and his colleagues have been consulting and guiding touristic businesses and destinations since 2006. Even during his study of geography, psychology and business administration, he traveled to the ends of the planet – and beyond. Today, he loves to discover new horizons – not only during his hobby, paragliding, but also in digital projects. The emphasis of consultation is his main focus. #ServiceDesign #OpenData #ContentStrategy #Marketing #Change #Innovation
Lars Bengschdwif-Consulting GmbH

Lars Bengsch

dwif-Consulting GmbH
As Managing Director of dwif-Consulting GmbH in Munich, Lars Bengsch focuses on market research and monitoring, WEBMARK Management Information System for Tourism, Day Tourism & Leisure Industry, and Quality Monitor Germany Tourism. After completing his studies in geography, spatial planning and political science, he first took up the scientific career before becoming authorized signatory and later managing partner of dwif-Consulting GmbH.
Niklas PlutteLaw Firm Plutte

Niklas Plutte

Law Firm Plutte
Niklas Plutte is a specialist lawyer for intellectual property with a special field of online law. His office advises companies around the world on digital legal topics in the areas of copyright, trademark law, competition law and media law.
Prof. Dr. Christian LaesserResearch Center for Tourism and Transport

Prof. Dr. Christian Laesser

Research Center for Tourism and Transport
Hardly anyone else has had such multifaceted and vast experiences in tourism as Prof. Dr. Christian Laesser. Currently, he is the Director of the Research Centre for Tourism and Transport, where he is mainly engaged in research on tourism, consumer behaviour, destination management and service management.
Prof. Dr. Heinz-Dieter QuackOstfalia University of Applied Sciences Institute for Tourism and Regional Research

Prof. Dr. Heinz-Dieter Quack

Ostfalia University of Applied Sciences Institute for Tourism and Regional Research
Prof. Dr. Heinz-Dieter Quack teaches destination management at the Ostfalia University of Applied Sciences; Head of the Research Centre "Hiking and Health" of the German Hiking Institute; Member of the Scientific Management of PROJECT M and the European Tourism Institute (ETI); Project Manager of the Competence Centre Tourism of the Federal Government.
Bastian HillerTeejit - eLearning for Tourism

Bastian Hiller

Teejit - eLearning for Tourism
Bastian is a long-standing network partner for Tourismuszukunft and founder of the eLearning start-up Teejit. He accompanies different regions in the DACH region in digital projects, which increasingly have an inward-looking focus.
Armin DellnitzStuttgart-Marketing GmbH

Armin Dellnitz

Stuttgart-Marketing GmbH
Armin Dellnitz has headed Stuttgart Marketing GmbH and Regio Stuttgart Marketing und Tourismus GmbH since 2009. In recent years he has brought tourism marketing in the region to an outstanding level with new impulses and a wealth of ideas. He promotes the consistent cooperation of the city of Stuttgart and the associated region and thus sustainably promotes tourism.
Rafael Enzlergutundgut GmbH

Rafael Enzler

gutundgut GmbH
Thanks to his many years of experience in tourism, Rafael Enzler knows how to make the best possible use of a destination's potential and how to make it tangible for guests. As a project developer he always tries to look beyond his own nose and is therefore always on the lookout for the best ingredients and the latest recipes that are trend-setting for tourism.
Dr. Oliver RatajczakIhre-Kundenbrille.de

Dr. Oliver Ratajczak

Ihre-Kundenbrille.de
Dr. Oliver Ratajczak has been helping entrepreneurs turn their customers into profitable and long-term regular customers since 2000. Already in 1993 he founded one of the first e-commerce companies in Germany and has been using digital techniques since then to increase and stabilize customer loyalty. His passion around "the customer" he passes each week also in its point of view CUSTOMER Podcast on.
Stefan Möhlernetzvitamine GmbH

Stefan Möhler

netzvitamine GmbH
Stefan Möhler has been active in tourism since the early 1990s. After studying Administrative Science at the University of Konstanz, he began his studies in Tourism Business Administration at the Baden-Wuerttemberg Cooperative State University in Ravensburg in 1994, where he received a teaching position immediately after graduating. His way led him as a "network traveller" to Freiburg, where he was responsible for the introduction of new reservation systems as Head of Systems at Tourismus Service GmbH. In 1999 he joined the tourism consult network management consultancy in Hamburg as a partner. The spin-off of this consulting company is netzvitamine GmbH, where Stefan Möhler now works as managing partner and management consultant. In addition to his work as a lecturer in Ravensburg, Stefan Möhler also teaches and researches at other universities on the topics of digital transformation processes and information management. He mainly advises tourism companies on the challenges of digitalisation, management of internet projects and online communication strategies. He is a member of the jury for the German Tourism Innovation Award (Deutscher Tourismuspreis) of the DTV.
Christoph BeaufilsISPO Group

Christoph Beaufils

ISPO Group
Christoph Beaufils has been responsible for the ISPO Group's global brand presence and brand strategy for over 3 years. There, the 33-year-old outdoor enthusiast is heavily involved in the conception of the latest ISPO formats OutDoor by ISPO and ISPO Digitize and brings valuable insights from both thematic worlds. The graduate in advertising and sports management has learnt the communications trade from the ground up with an apprenticeship as a media designer and has continued his career after his studies in strategic consulting on the agency side as well as with well-known sports and fashion brands.
Alexander SeizKohl & Partner Stuttgart

Alexander Seiz

Kohl & Partner Stuttgart
Alexander Seiz has experience in tourism for over 30 years and is a master when it comes to practice-oriented and implementable strategy development. In his capacity as managing director of tourism consulting at Kohl & Partner he has developed numerous tourism concepts and mission statements for well-known destinations and found his passion in brand development. With his feeling for people and his enthusiasm, he courageously enters into dialogue and brings together a wide variety of stakeholders for joint tourism development. As a lecturer for Brand Destination Management at the Nürtingen/Geislingen University of Economics and Environment, he shares his many years of experience in brand work with young tourism professionals.
Ralf Trimborninspektour GmbH - Tourism and Regional Development

Ralf Trimborn

inspektour GmbH - Tourism and Regional Development
After his studies (tourism and marketing) Ralf Trimborn first worked as a tour guide for alltours flights on the Canary Islands and then for a leisure-tourist market research institute. While working, he also completed his studies in cultural management. As founder and managing partner of inspektour GmbH in Hamburg, he has been focusing on concepts and studies, process support and interim management, market research and destination brand as well as seminars, lectures and presentations in tourism and regional development for 16 years. It must be practice-oriented and feasible. He is honorary board member for travel and tourism at ADAC Hansa e.V.
Richard HunkelGerman National Tourist Board

Richard Hunkel

German National Tourist Board
Richard Hunkel has been Head of Online Marketing and Systems Management at the GNTB since 2018. In this role, he is responsible for the GNTB's Open Data project and the implementation of a Germany-wide knowledge graph. He previously worked for many years as a senior consultant and team leader for a content marketing specialist. In this function, he has dealt intensively with the topic of search engine optimization and is pleased that the Open Data / Knowledge Graph project is creating new opportunities in content distribution.
Dr. Alexander SchulerBTE

Dr. Alexander Schuler

BTE
Dr. Alexander Schuler grew up in a gastronomy family and is now the office manager of the BTE Berlin location, lecturer at the Harz University of Applied Sciences and a trained moderator. His doctoral thesis focused on the topic: Management of education and change of destinations. For more than 10 years he has supported companies, places, regions and countries in the development of tourism and sees himself as a problem solver and pragmatic solution developer.
Julia HilpischTourist Board Siegerland-Wittgenstein

Julia Hilpisch

Tourist Board Siegerland-Wittgenstein
The tourism specialist is responsible for the strategic orientation of the DMO in the digitization process for the tourism association Siegen-Wittgenstein e.V.. Together with eleven localities, from the big city to the rural community, the topic of digitization has not only become your main field of activity, but also a real passion.
Barbara LiebermeisterIFIDZ

Barbara Liebermeister

IFIDZ
Before the economist took over the management of the Institute for Leadership Culture in the Digital Age, she worked in marketing for international companies (including Christian Dior, L'OREAL and many others) and subsequently for the financial industry. Her main topics are leadership as a brand, building networks and leadership in the digital age. Liebermeister primarily advises executives from banks, management consultancies, law firms and politics. She is also founder and director of the Institute for Leadership Culture in the Digital Age (www.ifidz.de), which researches and promotes management culture in the digital age. Her current book "Digital ist egal. Mensch bleibt Mensch - Führung entscheidet" is also your lecture title at the Outdooractive Conference. As a speaker, she is committed to more value orientation in business nationwide. At the beginning of 2018, she was awarded the Wolfgang Heilmann Prize, which recognizes the humane use of IT, for her product - Leadership Index for Digital Transformation (LEADT) - which tests the digital-oriented leadership maturity of executives.
Adrian GreinerBikePlan AG

Adrian Greiner

BikePlan AG
Adrian Greiner is a certified spatial and scenographic designer, Swiss Cycling Guide expert and, as CEO of BikePlan AG, runs a planning office which is primarily active in the fields of bike-specific destination development and spatial planning. As a project manager, he develops region-specific structures in order to establish mountain bike destinations and regions on a broad basis and to efficiently implement infrastructure projects at the planning level. BikePlan AG's project portfolio includes various regional and destination developments in well-known tourism regions of the Alpine region.
Thomas StranigBWS

Thomas Stranig

BWS
Thomas Stranig is the founder and CEO of BWS, a brand profiler with 25 years of experience, a pioneer and lateral thinker, strategist and passionate companion on brand innovative topics. His special strength lies in recognizing the core of a company, opening and strengthening people and combining visionary thinking with existing resources and capacities. His main topics are: Status Quo and emotional power of the brand (BrandScreening - where do I stand?), brand values, brand boundaries, positioning, top performance and brand essence (BrandAnalytic - who am I?), value-based strategic brand development (BrandProfiling - where do I go?), thinking crazy about innovations, systematic planning, consistent action (BrandInnovation).
Karsten PalmeCOMPASS GmbH

Karsten Palme

COMPASS GmbH
His motivation are both his fascination for travelling and making the regional peculiarities of cultures and landscapes tangible. As Managing Director of COMPASS Tourism Consulting, Karsten Palme has been working as a practitioner, consultant, moderator and process facilitator in destination management for 20 years. His aim is to make destinations more innovative and sustainable and to support the players in successfully shaping transformation processes. Experience shows that complex topics such as digital transformation, overtourism and sustainable development can only be tackled successfully if people are supported competently. His international professional experience that he gained from consulting projects in Europe, Asia and Africa also contribute to this.
Steffen GebbekenCOMPASS GmbH

Steffen Gebbeken

COMPASS GmbH
As a tourism consultant and outdoor enthusiast, he keeps his focus on the possibilities of experiencing nature through sport. The emphasis is on combining sustainability, production and digital networking. At COMPASS GmbH, he works as a consultant and trainer in sports and nature tourism as well as destination management in order to develop and implement innovative solutions in cooperation with the destinations.
Liane JordanGerman Hiking Association

Liane Jordan

German Hiking Association
Liane Jordan studied geography and tourism and is the leading coordinator for the quality initiatives “Wanderbares Deutschland” and the “Leading Quality Trails - Best of Europe” at the German Hiking Association. She is responsible for advising destinations and organizing seminars and certifications for quality trails and quality regions. Through her work in various projects in Germany and other parts of Europe, she gained many years of experience in the optimization of hiking destinations and the sharing of hiking knowledge.
Eric MagutGerman Hiking Association

Eric Magut

German Hiking Association
Eric Magut studied sports tourism at the German Sport University in Cologne. At the German Hiking Association he has been responsible for integrative path management, hiking destination development and networking in outdoor-focused regions since 2014. He supports tourism regions in various projects on their way to become a certified quality region “Wanderbares Deutschland” including the planning of signposting, trail structuring and development of a sustainable and functioning route and quality management.
Matthias Burzinskidestinet

Matthias Burzinski

destinet
Matthias Burzinski studied geography and German language and literature and is tourism and sports manager (IST). Since 1995 he has been working as a consultant, project manager and author in tourism, destination and cultural management. Since 2006 he has been editor and chief editor of destinet. Since 2009 he has also been head of consulting at projekt2508 GmbH. His current focus of work: Storytelling and dramatizing, experience design, guest information and tourist information, employer branding, cultural tourism, cultural routes, product development, spatial and urban tourism development.
Rolf SchraderDSFT

Rolf Schrader

DSFT
From 1993 to 2003, Rolf Schrader worked for today's Tourismus-Marketing GmbH Baden-Württemberg (TMBW) after his studies in Freiburg, where he last worked as marketing manager and deputy managing director with power of attorney. Since April 2004, Mr. Schrader has been a board member and managing director of the Deutsches Seminar für Tourismus (DSFT) Berlin e.V., the central training institution of the German tourism industry. Together with the Verein Tourismus für Alle in Deutschland (NatKo) e.V., the DSFT and Rolf Schrader developed a new nationwide labelling system with training courses, quality standards and terms for accessibility tourism in a project sponsored by the Federal Ministry of Economics. In the current follow-up project "Travel for Everyone", the system will be further developed and introduced throughout Germany. The aim is to make the accessibility data of the offers available to guests on many platforms as supplementary information.
Prof. Dr. Guido SommerUniversity of Applied Sciences in Kempten

Prof. Dr. Guido Sommer

University of Applied Sciences in Kempten
Adrian Greiner is a certified spatial and scenographic designer, Swiss Cycling Guide expert and, as CEO of BikePlan AG, runs a planning office which is primarily active in the fields of bike-specific destination development and spatial planning. As a project manager, he develops region-specific structures in order to establish mountain bike destinations and regions on a broad basis and to efficiently implement infrastructure projects at the planning level. BikePlan AG's project portfolio includes various regional and destination developments in well-known tourism regions of the Alpine region.
Hartmut WimmerOutdooractive

Hartmut Wimmer

Outdooractive
CEO, Founder
Cornelius KubikOutdooractive

Cornelius Kubik

Outdooractive
Head of Product
Martin SoutschekOutdooractive

Martin Soutschek

Outdooractive
Director Research and Development
Jochen TöpferIntegration Alpha

Jochen Töpfer

Integration Alpha
Jochen Töpfer is Head of Business Development at Integration Alpha and has been a sought-after strategist, thought leader, coach and consultant on business intelligence, data analytics and customer centricity for more than 25 years. Through various positions at international consulting companies and solution providers, he gained experience in innumerable applications within various industries that pursue the goal of generating added value from data. The information obtained through the analytical processing of high-quality data base leads to good decisions and fulfilling the experiences of individual customers.
------
------
------
------
------
Florian BauhuberTourismuzukunft

Florian Bauhuber

Tourismuzukunft
Florian Bauhuber is the CEO of Tourismuszukunft, a network of experts. He and his colleagues have been consulting and guiding touristic businesses and destinations since 2006. Even during his study of geography, psychology and business administration, he traveled to the ends of the planet – and beyond. Today, he loves to discover new horizons – not only during his hobby, paragliding, but also in digital projects. The emphasis of consultation is his main focus. #ServiceDesign #OpenData #ContentStrategy #Marketing #Change #Innovation
Lars Bengschdwif-Consulting GmbH

Lars Bengsch

dwif-Consulting GmbH
As Managing Director of dwif-Consulting GmbH in Munich, Lars Bengsch focuses on market research and monitoring, WEBMARK Management Information System for Tourism, Day Tourism & Leisure Industry, and Quality Monitor Germany Tourism. After completing his studies in geography, spatial planning and political science, he first took up the scientific career before becoming authorized signatory and later managing partner of dwif-Consulting GmbH.
Niklas PlutteLaw Firm Plutte

Niklas Plutte

Law Firm Plutte
Niklas Plutte is a specialist lawyer for intellectual property with a special field of online law. His office advises companies around the world on digital legal topics in the areas of copyright, trademark law, competition law and media law.
Prof. Dr. Christian LaesserResearch Center for Tourism and Transport

Prof. Dr. Christian Laesser

Research Center for Tourism and Transport
Hardly anyone else has had such multifaceted and vast experiences in tourism as Prof. Dr. Christian Laesser. Currently, he is the Director of the Research Centre for Tourism and Transport, where he is mainly engaged in research on tourism, consumer behaviour, destination management and service management.
Prof. Dr. Heinz-Dieter QuackOstfalia University of Applied Sciences Institute for Tourism and Regional Research

Prof. Dr. Heinz-Dieter Quack

Ostfalia University of Applied Sciences Institute for Tourism and Regional Research
Prof. Dr. Heinz-Dieter Quack teaches destination management at the Ostfalia University of Applied Sciences; Head of the Research Centre "Hiking and Health" of the German Hiking Institute; Member of the Scientific Management of PROJECT M and the European Tourism Institute (ETI); Project Manager of the Competence Centre Tourism of the Federal Government.
Bastian HillerTeejit - eLearning for Tourism

Bastian Hiller

Teejit - eLearning for Tourism
Bastian is a long-standing network partner for Tourismuszukunft and founder of the eLearning start-up Teejit. He accompanies different regions in the DACH region in digital projects, which increasingly have an inward-looking focus.
Armin DellnitzStuttgart-Marketing GmbH

Armin Dellnitz

Stuttgart-Marketing GmbH
Armin Dellnitz has headed Stuttgart Marketing GmbH and Regio Stuttgart Marketing und Tourismus GmbH since 2009. In recent years he has brought tourism marketing in the region to an outstanding level with new impulses and a wealth of ideas. He promotes the consistent cooperation of the city of Stuttgart and the associated region and thus sustainably promotes tourism.
Rafael Enzlergutundgut GmbH

Rafael Enzler

gutundgut GmbH
Thanks to his many years of experience in tourism, Rafael Enzler knows how to make the best possible use of a destination's potential and how to make it tangible for guests. As a project developer he always tries to look beyond his own nose and is therefore always on the lookout for the best ingredients and the latest recipes that are trend-setting for tourism.
Dr. Oliver RatajczakIhre-Kundenbrille.de

Dr. Oliver Ratajczak

Ihre-Kundenbrille.de
Dr. Oliver Ratajczak has been helping entrepreneurs turn their customers into profitable and long-term regular customers since 2000. Already in 1993 he founded one of the first e-commerce companies in Germany and has been using digital techniques since then to increase and stabilize customer loyalty. His passion around "the customer" he passes each week also in its point of view CUSTOMER Podcast on.
Stefan Möhlernetzvitamine GmbH

Stefan Möhler

netzvitamine GmbH
Stefan Möhler has been active in tourism since the early 1990s. After studying Administrative Science at the University of Konstanz, he began his studies in Tourism Business Administration at the Baden-Wuerttemberg Cooperative State University in Ravensburg in 1994, where he received a teaching position immediately after graduating. His way led him as a "network traveller" to Freiburg, where he was responsible for the introduction of new reservation systems as Head of Systems at Tourismus Service GmbH. In 1999 he joined the tourism consult network management consultancy in Hamburg as a partner. The spin-off of this consulting company is netzvitamine GmbH, where Stefan Möhler now works as managing partner and management consultant. In addition to his work as a lecturer in Ravensburg, Stefan Möhler also teaches and researches at other universities on the topics of digital transformation processes and information management. He mainly advises tourism companies on the challenges of digitalisation, management of internet projects and online communication strategies. He is a member of the jury for the German Tourism Innovation Award (Deutscher Tourismuspreis) of the DTV.
Christoph BeaufilsISPO Group

Christoph Beaufils

ISPO Group
Christoph Beaufils has been responsible for the ISPO Group's global brand presence and brand strategy for over 3 years. There, the 33-year-old outdoor enthusiast is heavily involved in the conception of the latest ISPO formats OutDoor by ISPO and ISPO Digitize and brings valuable insights from both thematic worlds. The graduate in advertising and sports management has learnt the communications trade from the ground up with an apprenticeship as a media designer and has continued his career after his studies in strategic consulting on the agency side as well as with well-known sports and fashion brands.
Alexander SeizKohl & Partner Stuttgart

Alexander Seiz

Kohl & Partner Stuttgart
Alexander Seiz has experience in tourism for over 30 years and is a master when it comes to practice-oriented and implementable strategy development. In his capacity as managing director of tourism consulting at Kohl & Partner he has developed numerous tourism concepts and mission statements for well-known destinations and found his passion in brand development. With his feeling for people and his enthusiasm, he courageously enters into dialogue and brings together a wide variety of stakeholders for joint tourism development. As a lecturer for Brand Destination Management at the Nürtingen/Geislingen University of Economics and Environment, he shares his many years of experience in brand work with young tourism professionals.
Ralf Trimborninspektour GmbH - Tourism and Regional Development

Ralf Trimborn

inspektour GmbH - Tourism and Regional Development
After his studies (tourism and marketing) Ralf Trimborn first worked as a tour guide for alltours flights on the Canary Islands and then for a leisure-tourist market research institute. While working, he also completed his studies in cultural management. As founder and managing partner of inspektour GmbH in Hamburg, he has been focusing on concepts and studies, process support and interim management, market research and destination brand as well as seminars, lectures and presentations in tourism and regional development for 16 years. It must be practice-oriented and feasible. He is honorary board member for travel and tourism at ADAC Hansa e.V.
Richard HunkelGerman National Tourist Board

Richard Hunkel

German National Tourist Board
Richard Hunkel has been Head of Online Marketing and Systems Management at the GNTB since 2018. In this role, he is responsible for the GNTB's Open Data project and the implementation of a Germany-wide knowledge graph. He previously worked for many years as a senior consultant and team leader for a content marketing specialist. In this function, he has dealt intensively with the topic of search engine optimization and is pleased that the Open Data / Knowledge Graph project is creating new opportunities in content distribution.
Dr. Alexander SchulerBTE

Dr. Alexander Schuler

BTE
Dr. Alexander Schuler grew up in a gastronomy family and is now the office manager of the BTE Berlin location, lecturer at the Harz University of Applied Sciences and a trained moderator. His doctoral thesis focused on the topic: Management of education and change of destinations. For more than 10 years he has supported companies, places, regions and countries in the development of tourism and sees himself as a problem solver and pragmatic solution developer.
Julia HilpischTourist Board Siegerland-Wittgenstein

Julia Hilpisch

Tourist Board Siegerland-Wittgenstein
The tourism specialist is responsible for the strategic orientation of the DMO in the digitization process for the tourism association Siegen-Wittgenstein e.V.. Together with eleven localities, from the big city to the rural community, the topic of digitization has not only become your main field of activity, but also a real passion.
Barbara LiebermeisterIFIDZ

Barbara Liebermeister

IFIDZ
Before the economist took over the management of the Institute for Leadership Culture in the Digital Age, she worked in marketing for international companies (including Christian Dior, L'OREAL and many others) and subsequently for the financial industry. Her main topics are leadership as a brand, building networks and leadership in the digital age. Liebermeister primarily advises executives from banks, management consultancies, law firms and politics. She is also founder and director of the Institute for Leadership Culture in the Digital Age (www.ifidz.de), which researches and promotes management culture in the digital age. Her current book "Digital ist egal. Mensch bleibt Mensch - Führung entscheidet" is also your lecture title at the Outdooractive Conference. As a speaker, she is committed to more value orientation in business nationwide. At the beginning of 2018, she was awarded the Wolfgang Heilmann Prize, which recognizes the humane use of IT, for her product - Leadership Index for Digital Transformation (LEADT) - which tests the digital-oriented leadership maturity of executives.
Adrian GreinerBikePlan AG

Adrian Greiner

BikePlan AG
Adrian Greiner is a certified spatial and scenographic designer, Swiss Cycling Guide expert and, as CEO of BikePlan AG, runs a planning office which is primarily active in the fields of bike-specific destination development and spatial planning. As a project manager, he develops region-specific structures in order to establish mountain bike destinations and regions on a broad basis and to efficiently implement infrastructure projects at the planning level. BikePlan AG's project portfolio includes various regional and destination developments in well-known tourism regions of the Alpine region.
Thomas StranigBWS

Thomas Stranig

BWS
Thomas Stranig is the founder and CEO of BWS, a brand profiler with 25 years of experience, a pioneer and lateral thinker, strategist and passionate companion on brand innovative topics. His special strength lies in recognizing the core of a company, opening and strengthening people and combining visionary thinking with existing resources and capacities. His main topics are: Status Quo and emotional power of the brand (BrandScreening - where do I stand?), brand values, brand boundaries, positioning, top performance and brand essence (BrandAnalytic - who am I?), value-based strategic brand development (BrandProfiling - where do I go?), thinking crazy about innovations, systematic planning, consistent action (BrandInnovation).
Karsten PalmeCOMPASS GmbH

Karsten Palme

COMPASS GmbH
His motivation are both his fascination for travelling and making the regional peculiarities of cultures and landscapes tangible. As Managing Director of COMPASS Tourism Consulting, Karsten Palme has been working as a practitioner, consultant, moderator and process facilitator in destination management for 20 years. His aim is to make destinations more innovative and sustainable and to support the players in successfully shaping transformation processes. Experience shows that complex topics such as digital transformation, overtourism and sustainable development can only be tackled successfully if people are supported competently. His international professional experience that he gained from consulting projects in Europe, Asia and Africa also contribute to this.
Steffen GebbekenCOMPASS GmbH

Steffen Gebbeken

COMPASS GmbH
As a tourism consultant and outdoor enthusiast, he keeps his focus on the possibilities of experiencing nature through sport. The emphasis is on combining sustainability, production and digital networking. At COMPASS GmbH, he works as a consultant and trainer in sports and nature tourism as well as destination management in order to develop and implement innovative solutions in cooperation with the destinations.
Liane JordanGerman Hiking Association

Liane Jordan

German Hiking Association
Liane Jordan studied geography and tourism and is the leading coordinator for the quality initiatives “Wanderbares Deutschland” and the “Leading Quality Trails - Best of Europe” at the German Hiking Association. She is responsible for advising destinations and organizing seminars and certifications for quality trails and quality regions. Through her work in various projects in Germany and other parts of Europe, she gained many years of experience in the optimization of hiking destinations and the sharing of hiking knowledge.
Eric MagutGerman Hiking Association

Eric Magut

German Hiking Association
Eric Magut studied sports tourism at the German Sport University in Cologne. At the German Hiking Association he has been responsible for integrative path management, hiking destination development and networking in outdoor-focused regions since 2014. He supports tourism regions in various projects on their way to become a certified quality region “Wanderbares Deutschland” including the planning of signposting, trail structuring and development of a sustainable and functioning route and quality management.
Matthias Burzinskidestinet

Matthias Burzinski

destinet
Matthias Burzinski studied geography and German language and literature and is tourism and sports manager (IST). Since 1995 he has been working as a consultant, project manager and author in tourism, destination and cultural management. Since 2006 he has been editor and chief editor of destinet. Since 2009 he has also been head of consulting at projekt2508 GmbH. His current focus of work: Storytelling and dramatizing, experience design, guest information and tourist information, employer branding, cultural tourism, cultural routes, product development, spatial and urban tourism development.
Rolf SchraderDSFT

Rolf Schrader

DSFT
From 1993 to 2003, Rolf Schrader worked for today's Tourismus-Marketing GmbH Baden-Württemberg (TMBW) after his studies in Freiburg, where he last worked as marketing manager and deputy managing director with power of attorney. Since April 2004, Mr. Schrader has been a board member and managing director of the Deutsches Seminar für Tourismus (DSFT) Berlin e.V., the central training institution of the German tourism industry. Together with the Verein Tourismus für Alle in Deutschland (NatKo) e.V., the DSFT and Rolf Schrader developed a new nationwide labelling system with training courses, quality standards and terms for accessibility tourism in a project sponsored by the Federal Ministry of Economics. In the current follow-up project "Travel for Everyone", the system will be further developed and introduced throughout Germany. The aim is to make the accessibility data of the offers available to guests on many platforms as supplementary information.
Prof. Dr. Guido SommerUniversity of Applied Sciences in Kempten

Prof. Dr. Guido Sommer

University of Applied Sciences in Kempten
Adrian Greiner is a certified spatial and scenographic designer, Swiss Cycling Guide expert and, as CEO of BikePlan AG, runs a planning office which is primarily active in the fields of bike-specific destination development and spatial planning. As a project manager, he develops region-specific structures in order to establish mountain bike destinations and regions on a broad basis and to efficiently implement infrastructure projects at the planning level. BikePlan AG's project portfolio includes various regional and destination developments in well-known tourism regions of the Alpine region.
Hartmut WimmerOutdooractive

Hartmut Wimmer

Outdooractive
CEO, Founder
Cornelius KubikOutdooractive

Cornelius Kubik

Outdooractive
Head of Product
Martin SoutschekOutdooractive

Martin Soutschek

Outdooractive
Director Research and Development
Jochen TöpferIntegration Alpha

Jochen Töpfer

Integration Alpha
Jochen Töpfer is Head of Business Development at Integration Alpha and has been a sought-after strategist, thought leader, coach and consultant on business intelligence, data analytics and customer centricity for more than 25 years. Through various positions at international consulting companies and solution providers, he gained experience in innumerable applications within various industries that pursue the goal of generating added value from data. The information obtained through the analytical processing of high-quality data base leads to good decisions and fulfilling the experiences of individual customers.
------
------
------
------
------
Florian BauhuberTourismuzukunft

Florian Bauhuber

Tourismuzukunft
Florian Bauhuber is the CEO of Tourismuszukunft, a network of experts. He and his colleagues have been consulting and guiding touristic businesses and destinations since 2006. Even during his study of geography, psychology and business administration, he traveled to the ends of the planet – and beyond. Today, he loves to discover new horizons – not only during his hobby, paragliding, but also in digital projects. The emphasis of consultation is his main focus. #ServiceDesign #OpenData #ContentStrategy #Marketing #Change #Innovation
Lars Bengschdwif-Consulting GmbH

Lars Bengsch

dwif-Consulting GmbH
As Managing Director of dwif-Consulting GmbH in Munich, Lars Bengsch focuses on market research and monitoring, WEBMARK Management Information System for Tourism, Day Tourism & Leisure Industry, and Quality Monitor Germany Tourism. After completing his studies in geography, spatial planning and political science, he first took up the scientific career before becoming authorized signatory and later managing partner of dwif-Consulting GmbH.
Niklas PlutteLaw Firm Plutte

Niklas Plutte

Law Firm Plutte
Niklas Plutte is a specialist lawyer for intellectual property with a special field of online law. His office advises companies around the world on digital legal topics in the areas of copyright, trademark law, competition law and media law.
Prof. Dr. Christian LaesserResearch Center for Tourism and Transport

Prof. Dr. Christian Laesser

Research Center for Tourism and Transport
Hardly anyone else has had such multifaceted and vast experiences in tourism as Prof. Dr. Christian Laesser. Currently, he is the Director of the Research Centre for Tourism and Transport, where he is mainly engaged in research on tourism, consumer behaviour, destination management and service management.
Prof. Dr. Heinz-Dieter QuackOstfalia University of Applied Sciences Institute for Tourism and Regional Research

Prof. Dr. Heinz-Dieter Quack

Ostfalia University of Applied Sciences Institute for Tourism and Regional Research
Prof. Dr. Heinz-Dieter Quack teaches destination management at the Ostfalia University of Applied Sciences; Head of the Research Centre "Hiking and Health" of the German Hiking Institute; Member of the Scientific Management of PROJECT M and the European Tourism Institute (ETI); Project Manager of the Competence Centre Tourism of the Federal Government.
Bastian HillerTeejit - eLearning for Tourism

Bastian Hiller

Teejit - eLearning for Tourism
Bastian is a long-standing network partner for Tourismuszukunft and founder of the eLearning start-up Teejit. He accompanies different regions in the DACH region in digital projects, which increasingly have an inward-looking focus.
Armin DellnitzStuttgart-Marketing GmbH

Armin Dellnitz

Stuttgart-Marketing GmbH
Armin Dellnitz has headed Stuttgart Marketing GmbH and Regio Stuttgart Marketing und Tourismus GmbH since 2009. In recent years he has brought tourism marketing in the region to an outstanding level with new impulses and a wealth of ideas. He promotes the consistent cooperation of the city of Stuttgart and the associated region and thus sustainably promotes tourism.
Rafael Enzlergutundgut GmbH

Rafael Enzler

gutundgut GmbH
Thanks to his many years of experience in tourism, Rafael Enzler knows how to make the best possible use of a destination's potential and how to make it tangible for guests. As a project developer he always tries to look beyond his own nose and is therefore always on the lookout for the best ingredients and the latest recipes that are trend-setting for tourism.
Dr. Oliver RatajczakIhre-Kundenbrille.de

Dr. Oliver Ratajczak

Ihre-Kundenbrille.de
Dr. Oliver Ratajczak has been helping entrepreneurs turn their customers into profitable and long-term regular customers since 2000. Already in 1993 he founded one of the first e-commerce companies in Germany and has been using digital techniques since then to increase and stabilize customer loyalty. His passion around "the customer" he passes each week also in its point of view CUSTOMER Podcast on.
Stefan Möhlernetzvitamine GmbH

Stefan Möhler

netzvitamine GmbH
Stefan Möhler has been active in tourism since the early 1990s. After studying Administrative Science at the University of Konstanz, he began his studies in Tourism Business Administration at the Baden-Wuerttemberg Cooperative State University in Ravensburg in 1994, where he received a teaching position immediately after graduating. His way led him as a "network traveller" to Freiburg, where he was responsible for the introduction of new reservation systems as Head of Systems at Tourismus Service GmbH. In 1999 he joined the tourism consult network management consultancy in Hamburg as a partner. The spin-off of this consulting company is netzvitamine GmbH, where Stefan Möhler now works as managing partner and management consultant. In addition to his work as a lecturer in Ravensburg, Stefan Möhler also teaches and researches at other universities on the topics of digital transformation processes and information management. He mainly advises tourism companies on the challenges of digitalisation, management of internet projects and online communication strategies. He is a member of the jury for the German Tourism Innovation Award (Deutscher Tourismuspreis) of the DTV.
Christoph BeaufilsISPO Group

Christoph Beaufils

ISPO Group
Christoph Beaufils has been responsible for the ISPO Group's global brand presence and brand strategy for over 3 years. There, the 33-year-old outdoor enthusiast is heavily involved in the conception of the latest ISPO formats OutDoor by ISPO and ISPO Digitize and brings valuable insights from both thematic worlds. The graduate in advertising and sports management has learnt the communications trade from the ground up with an apprenticeship as a media designer and has continued his career after his studies in strategic consulting on the agency side as well as with well-known sports and fashion brands.
Alexander SeizKohl & Partner Stuttgart

Alexander Seiz

Kohl & Partner Stuttgart
Alexander Seiz has experience in tourism for over 30 years and is a master when it comes to practice-oriented and implementable strategy development. In his capacity as managing director of tourism consulting at Kohl & Partner he has developed numerous tourism concepts and mission statements for well-known destinations and found his passion in brand development. With his feeling for people and his enthusiasm, he courageously enters into dialogue and brings together a wide variety of stakeholders for joint tourism development. As a lecturer for Brand Destination Management at the Nürtingen/Geislingen University of Economics and Environment, he shares his many years of experience in brand work with young tourism professionals.
Ralf Trimborninspektour GmbH - Tourism and Regional Development

Ralf Trimborn

inspektour GmbH - Tourism and Regional Development
After his studies (tourism and marketing) Ralf Trimborn first worked as a tour guide for alltours flights on the Canary Islands and then for a leisure-tourist market research institute. While working, he also completed his studies in cultural management. As founder and managing partner of inspektour GmbH in Hamburg, he has been focusing on concepts and studies, process support and interim management, market research and destination brand as well as seminars, lectures and presentations in tourism and regional development for 16 years. It must be practice-oriented and feasible. He is honorary board member for travel and tourism at ADAC Hansa e.V.
Richard HunkelGerman National Tourist Board

Richard Hunkel

German National Tourist Board
Richard Hunkel has been Head of Online Marketing and Systems Management at the GNTB since 2018. In this role, he is responsible for the GNTB's Open Data project and the implementation of a Germany-wide knowledge graph. He previously worked for many years as a senior consultant and team leader for a content marketing specialist. In this function, he has dealt intensively with the topic of search engine optimization and is pleased that the Open Data / Knowledge Graph project is creating new opportunities in content distribution.
Dr. Alexander SchulerBTE

Dr. Alexander Schuler

BTE
Dr. Alexander Schuler grew up in a gastronomy family and is now the office manager of the BTE Berlin location, lecturer at the Harz University of Applied Sciences and a trained moderator. His doctoral thesis focused on the topic: Management of education and change of destinations. For more than 10 years he has supported companies, places, regions and countries in the development of tourism and sees himself as a problem solver and pragmatic solution developer.
Julia HilpischTourist Board Siegerland-Wittgenstein

Julia Hilpisch

Tourist Board Siegerland-Wittgenstein
The tourism specialist is responsible for the strategic orientation of the DMO in the digitization process for the tourism association Siegen-Wittgenstein e.V.. Together with eleven localities, from the big city to the rural community, the topic of digitization has not only become your main field of activity, but also a real passion.
Barbara LiebermeisterIFIDZ

Barbara Liebermeister

IFIDZ
Before the economist took over the management of the Institute for Leadership Culture in the Digital Age, she worked in marketing for international companies (including Christian Dior, L'OREAL and many others) and subsequently for the financial industry. Her main topics are leadership as a brand, building networks and leadership in the digital age. Liebermeister primarily advises executives from banks, management consultancies, law firms and politics. She is also founder and director of the Institute for Leadership Culture in the Digital Age (www.ifidz.de), which researches and promotes management culture in the digital age. Her current book "Digital ist egal. Mensch bleibt Mensch - Führung entscheidet" is also your lecture title at the Outdooractive Conference. As a speaker, she is committed to more value orientation in business nationwide. At the beginning of 2018, she was awarded the Wolfgang Heilmann Prize, which recognizes the humane use of IT, for her product - Leadership Index for Digital Transformation (LEADT) - which tests the digital-oriented leadership maturity of executives.
Adrian GreinerBikePlan AG

Adrian Greiner

BikePlan AG
Adrian Greiner is a certified spatial and scenographic designer, Swiss Cycling Guide expert and, as CEO of BikePlan AG, runs a planning office which is primarily active in the fields of bike-specific destination development and spatial planning. As a project manager, he develops region-specific structures in order to establish mountain bike destinations and regions on a broad basis and to efficiently implement infrastructure projects at the planning level. BikePlan AG's project portfolio includes various regional and destination developments in well-known tourism regions of the Alpine region.
Thomas StranigBWS

Thomas Stranig

BWS
Thomas Stranig is the founder and CEO of BWS, a brand profiler with 25 years of experience, a pioneer and lateral thinker, strategist and passionate companion on brand innovative topics. His special strength lies in recognizing the core of a company, opening and strengthening people and combining visionary thinking with existing resources and capacities. His main topics are: Status Quo and emotional power of the brand (BrandScreening - where do I stand?), brand values, brand boundaries, positioning, top performance and brand essence (BrandAnalytic - who am I?), value-based strategic brand development (BrandProfiling - where do I go?), thinking crazy about innovations, systematic planning, consistent action (BrandInnovation).
Karsten PalmeCOMPASS GmbH

Karsten Palme

COMPASS GmbH
His motivation are both his fascination for travelling and making the regional peculiarities of cultures and landscapes tangible. As Managing Director of COMPASS Tourism Consulting, Karsten Palme has been working as a practitioner, consultant, moderator and process facilitator in destination management for 20 years. His aim is to make destinations more innovative and sustainable and to support the players in successfully shaping transformation processes. Experience shows that complex topics such as digital transformation, overtourism and sustainable development can only be tackled successfully if people are supported competently. His international professional experience that he gained from consulting projects in Europe, Asia and Africa also contribute to this.
Steffen GebbekenCOMPASS GmbH

Steffen Gebbeken

COMPASS GmbH
As a tourism consultant and outdoor enthusiast, he keeps his focus on the possibilities of experiencing nature through sport. The emphasis is on combining sustainability, production and digital networking. At COMPASS GmbH, he works as a consultant and trainer in sports and nature tourism as well as destination management in order to develop and implement innovative solutions in cooperation with the destinations.
Liane JordanGerman Hiking Association

Liane Jordan

German Hiking Association
Liane Jordan studied geography and tourism and is the leading coordinator for the quality initiatives “Wanderbares Deutschland” and the “Leading Quality Trails - Best of Europe” at the German Hiking Association. She is responsible for advising destinations and organizing seminars and certifications for quality trails and quality regions. Through her work in various projects in Germany and other parts of Europe, she gained many years of experience in the optimization of hiking destinations and the sharing of hiking knowledge.
Eric MagutGerman Hiking Association

Eric Magut

German Hiking Association
Eric Magut studied sports tourism at the German Sport University in Cologne. At the German Hiking Association he has been responsible for integrative path management, hiking destination development and networking in outdoor-focused regions since 2014. He supports tourism regions in various projects on their way to become a certified quality region “Wanderbares Deutschland” including the planning of signposting, trail structuring and development of a sustainable and functioning route and quality management.
Matthias Burzinskidestinet

Matthias Burzinski

destinet
Matthias Burzinski studied geography and German language and literature and is tourism and sports manager (IST). Since 1995 he has been working as a consultant, project manager and author in tourism, destination and cultural management. Since 2006 he has been editor and chief editor of destinet. Since 2009 he has also been head of consulting at projekt2508 GmbH. His current focus of work: Storytelling and dramatizing, experience design, guest information and tourist information, employer branding, cultural tourism, cultural routes, product development, spatial and urban tourism development.
Rolf SchraderDSFT

Rolf Schrader

DSFT
From 1993 to 2003, Rolf Schrader worked for today's Tourismus-Marketing GmbH Baden-Württemberg (TMBW) after his studies in Freiburg, where he last worked as marketing manager and deputy managing director with power of attorney. Since April 2004, Mr. Schrader has been a board member and managing director of the Deutsches Seminar für Tourismus (DSFT) Berlin e.V., the central training institution of the German tourism industry. Together with the Verein Tourismus für Alle in Deutschland (NatKo) e.V., the DSFT and Rolf Schrader developed a new nationwide labelling system with training courses, quality standards and terms for accessibility tourism in a project sponsored by the Federal Ministry of Economics. In the current follow-up project "Travel for Everyone", the system will be further developed and introduced throughout Germany. The aim is to make the accessibility data of the offers available to guests on many platforms as supplementary information.
Prof. Dr. Guido SommerUniversity of Applied Sciences in Kempten

Prof. Dr. Guido Sommer

University of Applied Sciences in Kempten
Adrian Greiner is a certified spatial and scenographic designer, Swiss Cycling Guide expert and, as CEO of BikePlan AG, runs a planning office which is primarily active in the fields of bike-specific destination development and spatial planning. As a project manager, he develops region-specific structures in order to establish mountain bike destinations and regions on a broad basis and to efficiently implement infrastructure projects at the planning level. BikePlan AG's project portfolio includes various regional and destination developments in well-known tourism regions of the Alpine region.
Hartmut WimmerOutdooractive

Hartmut Wimmer

Outdooractive
CEO, Founder
Cornelius KubikOutdooractive

Cornelius Kubik

Outdooractive
Head of Product
Martin SoutschekOutdooractive

Martin Soutschek

Outdooractive
Director Research and Development
Jochen TöpferIntegration Alpha

Jochen Töpfer

Integration Alpha
Jochen Töpfer is Head of Business Development at Integration Alpha and has been a sought-after strategist, thought leader, coach and consultant on business intelligence, data analytics and customer centricity for more than 25 years. Through various positions at international consulting companies and solution providers, he gained experience in innumerable applications within various industries that pursue the goal of generating added value from data. The information obtained through the analytical processing of high-quality data base leads to good decisions and fulfilling the experiences of individual customers.
------
------

Don’t miss out on this year’s event